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ArchDC Winter 2018.qxp_Winter 2018  11/27/18  9:35 AM  Page 32







             Business Acumen
            Business Acumen





            Innovative Office
            and Retail Projects


            by Steven K. Dickens, AIA, LEED AP






        Merit Award in Architecture

        2112 Pennsylvania
        Avenue, NW
        Washington, DC

        Gensler
        Landscape Architects: ParkerRodriguez
        Lighting Designers: Stroik Lighting Design
        Structural Engineers: Tadjer-Cohen-Edelson
          Associates, Inc.; Thornton Tomasetti
        MEP Engineers: Vanderweil Engineers; GHT Ltd.
        Civil Engineers: Wiles Mensch
        Renderer: RSI-Studio
        General Contractor: Skanska USA Building Inc.

        For most development projects in central DC, the basic
        form of the exterior is dictated by non-architectural forces,
        typically a combination of ever-shifting market and
        functional demands and seemingly immutable zoning
        regulations. For elemental economic reasons, commercial
        projects tend to squeeze in the maximum number of stories
        possible within height limits. Footprints are kept as large
        as possible without compromising requirements for
                                                         Oblique view of 2112 Pennsylvania Avenue, NW.                        All ph
        daylight and views out.
                 For speculative office buildings, the usual architectural
        goal of a strong interior-exterior relationship is inherently
        compromised by the simple fact that most of the interior
        spaces are designed and constructed separately, often by
        different firms and typically in a different time frame. For
        such projects, a vital and central role of the architect is to
        devise an exterior articulation that makes all these non-
        architectural forces work together elegantly. Failure to do
        so results in the often-derided, disappointingly bland
        “K Street box.”
                For a site on the portion of Pennsylvania Avenue
        between the White House and Georgetown, Gensler
        faced a particularly acute set of challenges. The site is in
        the middle of a long block, with fairly wide frontage,

                                                         Roof terrace.                               Lobby.
           32                     BUSINESS ACUMEN
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