Page 27 - ArchDC_Summer 2020
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Close-up view of the façade of 4747 Bethesda Avenue,
         Project: 4747 Bethesda Avenue/                    showing the concave, embossed steel panels framing the windows.
         Offices of JBG SMITH,
         Bethesda, MD
         Design Architects: Shalom Baranes Associates (base building,
         rooftop, planning of amenity spaces); ZGF (main lobby, fitness
         center, elevators); Partners by Design (JBG SMITH offices)
         Architects of Record: MGMA
         Landscape Architects: LandDesign
         Structural Engineers: TCE & Associates
         MEP Engineers: KTA Group
         Civil Engineers: Johnson Bernat Associates
         Branding Consultant (JBG SMITH offices): Spark
         Contractor: LendLease (base building, lobby, amenity spaces);
         James G. Davis Construction Corporation (JBG SMITH offices)


        The Base Building
        “There have been so many eyes focused on this project
        since the beginning,” said Laura Croce, LEED AP,
        senior designer at Shalom Baranes Associates. “It was
        a small site but there were huge expectations.” She was
        talking about the parcel of land near the intersection
        of Bethesda and Woodmont avenues in the heart of
        Downtown Bethesda where JBG SMITH Properties, a
        leading real estate developer, is unveiling the 15-story
        commercial building that houses its new corporate
        offices as well as other business tenants.
            Croce noted that the building site is steps from
        the future Purple Line Metro Station and marks
        the important transition from the high-rise urban
        development now lining Bethesda’s booming
        Wisconsin Avenue Corridor to the lower-scale
        neighborhood of Bethesda Row with its shops,
        restaurants, movie theater, and entry to the Capital
        Crescent Trail. “The Montgomery County Planning
        Department has been carefully tracking development
        plans for this site,” said Croce. “JBG SMITH understood
        its importance, and we worked with them from the
        beginning to find the right solution.” Echoing that
        collaboration, JBG SMITH executive vice president
        Kristi Smith said, “We didn’t want just another glass                                            Photo © Ron Blunt
        box here; we were looking for something different.”
            The result of this partnership is the kind of place-  Roof terrace.
        making architecture that, through carefully considered
        massing, articulation, and materials, successfully
        makes the connection between two vibrant areas of
        distinctly different character and contributes to the
        vitality of both.
            Conceived as a series of three interlocking
        volumes, the building includes a tall mass that
        addresses Wisconsin Avenue to the east and is scaled
        appropriately as a big-city presence among the
        other corporate high-rises along this fast-developing
        commercial corridor. A medium-scale volume along
        Bethesda Avenue, where the building entry is located,
        offers ground-level retail and is sized to the context of a
        neighborhood commercial street. The third volume, on
        the west side of the building, addresses Bethesda Row
        and the newly created public space of Woodmont Plaza,
                                                                                                         Photo © Ron Blunt

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